Let’s Celebrate Third Wave Coffee
We use the term third wave coffee. But what does it mean? And what about the first, second, and fourth waves? Let's explore the key features, as we share our perspective on the evolution of coffee...
Third wave coffee delivers an unbeatable experience gained by centuries of research and dedication we've only just begun to appreciate. Already, in the third wave, we have high coffee quality, meaningful trade relationships, innovative brewing methods, an understanding of the importance of production and processing, and more. Consumers are developing a much deeper understanding of factors such as region, flavour profile and the science behind its production. The third wave movement is definitively a movement that is here to stay and might evolve.
Is there a fourth wave? It’s possible. Many speculate the the defining characteristic of the fourth wave is a move to an even greater scientific approach and understanding. Fourth wave would be the highest end movement on specialty levels. With a focus on accuracy behind roasting and advanced brewing equipment, as well as a deeper understanding of the different properties and the chemistry of coffee. We took forward to seeing where the specialty coffee experience will take us.
The BBCR Team